Privacy Policy

This privacy policy sets out how Birthwise uses and protects any information that you give Birthwise when you use this website, in accordance with the Data Protection Act and the General Data Protection Regulation (EU).

Birthwise is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Birthwise reserve the right to amend or modify this privacy policy at any time and in response to changes in applicable data protection and privacy legislation.

We guarantee that

• All personal data will be obtained transparently and fairly
• We will make you aware of why we intend to use your data at the time of collection
• We will ask your consent before using your data for marketing purposes.
• We will never share your data with 3^rd party marketing companies
• Data will be relevant and not excessive in relation to the purposes for which it was obtained
• Data will be processed in keeping with the purposes for which it was obtained
• Data will only be kept for clear and legal purposes
• Data will only be used or disclosed in a manner which is compatible with the purposes for which it was originally obtained
• We will show you all personal data that we hold on you on request and if you instruct us to, then we will amend or permanently delete your data

What do we collect?

When using our website, the types of personal information we may collect include:

• Your name
• Your contact telephone number
• Your contact email address
• Any other information you may provide in the process of filling out forms on the website
• Usage data

What do we do with the information we gather?

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

• To provide you with a quotation or service
• Internal record keeping
• We may use the information to improve our products and services
• We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided, as long as consent has been provided
• From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone or mail. We may use the information to customise the website according to your interests

How long do we store your data for?

We will keep personal data stored securely in accordance with this privacy policy for as long as it is reasonably required while we have a legitimate reason for keeping this, unless we are instructed to edit or delete this by yourself, in which case we will remove this as soon as practical.

3^rd party data processors

To provide the most efficient service, we may share your personal information with third parties known as data processors who act on our behalf, such as our website hosting company. These third parties are not entitled to use your information for any other purpose than to assist us in providing our services to you.

We will only provide third parties with the relevant information they require to deliver the appropriate service. We will never sell or release your personal information to marketing companies.

We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

• whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
• if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to us using the address on our contact page.

You may request details of personal information which we hold about you and/or request that we permanently delete all data we hold. There will be no fee for this and we will action this as quickly as practical but within a minimum of 30 calendar days.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.